Posts Tagged:viral

rfp-robotRFP ROBOT: Website Request for Proposal Generator

The time has come for a new website (or website redesign), which means you need to write a website request for proposal or web RFP. A Google search produces a few examples, but they vary wildly and don’t seem to speak really to your goals for developing or redesigning a new website. You need to write a website RFP that will clearly articulate your needs and generate responses from the best website designers and developers out there. But how?

Have no fear, RFP Robot is here. He will walk you through a step-by-step process to help you work through the details of your project and create a PDF formatted website design RFP that will provide the information vendors need to write an accurate bid. RFP Robot will tell you what info you should include, point out pitfalls, and give examples.

Move Slowly and Fix Things

Synoptic Table of Physiognomic TraitsRuminations on the heavy weight of software design in the 21st century.Recently I took a monthlong sabbatical from my job as a designer at Basecamp. (Basecamp is an incredible company that gives us a paid month off every 3 years.)When you take 30 days away from work, you have a lot of time and headspace that’s normally used up. Inevitably you start to reflect on your life.And so, I pondered what the hell I’m doing with mine. What does it mean to be a software designer in 2018, compared to when I first began my weird career in the early 2000s?The answer is weighing on me.As software continues to invade our lives in surreptitious ways, the social and ethical implications are increasingly significant.Our work is HEAVY and it’s getting heavier all the time. I think a lot of designers haven’t deeply considered this, and they don’t appreciate the real-life effects of…

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On Puberty and Periods

This was essentially my morning reading today: Yup. Got it. My aunt had shared this article here and I had remembered the viral video campaigns that were very entertaining. These two in particular I believe: I purchased the book immediately and I can’t wait to give it to my oldest (who’s 11 now… holy shit…) and chat through it. Good times… good times… The post On Puberty and Periods appeared first on John Saddington. Source:

How to be interesting

A couple months ago a video made its viral way around the internet as some videos do. It was a mashup of the Sesame Street movie Follow that Bird and the Beastie Boys’ song Sabotage.Mashups aren’t uncommon. Afterall, that’s a huge lesson most of us already know about creativity. Great ideas are often the collision of a couple different disciplines, technologies, inventions, etc.But is that all there is to it? Or is there something a bit deeper about that video and why it became so viral.Why was it so interesting?Murray Davis was a professor of sociology at Northern Illinois University. In 1971, he published an interesting paper. Literally. It’s called “That’s Interesting!”Davis investigated why some researchers and their theories get people’s attention and others don’t. He found that ideas don’t become interesting because they are simply true:All of the interesting propositions I examined were easily translatable into the form: ‘What seems to…

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Why Putting Up a Website for Your Business Isn’t Enough Anymore

While putting up a website has always been considered a good marketing strategy, companies should know that maintaining a website is not enough to make a mark. Remember that a website is just an extension of your company site or office, and it is where your clients may know what products or services your company offers. Each company will opt to do the same — create a website and maintain it to ease transactions and to post updates about your company. The thing is, if every company does the same, how can you make your company stand out in a sea of competitors? Here are things you can do aside from putting up a website: Make use of social media Marketing strategies extend to social media because this is where a lot of people are. Aside from the fact that your company may be able to reach a wider population,…

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Giveaways or Viral Quizzes -What Generate More Leads on Facebook?

Lead generation is one of the most effective ways to find new customers. It lets you collect information such as emails and phone numbers—allowing you to contact people individually. That information turns into traffic that you can control through newsletters or lead nurturing sequences. In this short study, we’ll look at the key differences between Read more Source:

4 Things You Should Know Before You Start Using Memes on Social Media

Memes are one of the greatest symbols of social media. They’re edgy. They’re funny. They’re easy to iterate on, and every week, a new one pops up. But despite their popularity, it seems like using memes is a risky decision for a brand — or is it? Memes can work well for brands, but only for those that get the essential elements of using a meme right. If you try to use a meme and don’t hit the mark, you’ll look foolish and out of touch at best, but could also end up seriously offending someone. So whether you’re new to memes, or looking to spin your meme mastery into good business, this guide will help you nail marketing with memes. Their simple form and humor give memes inherent virility and a broad appeal. If you’ve been thinking about using memes to promote your brand on social media, you’re in…

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10 Ways You’re Not Using Facebook Custom Audiences

Do you use Facebook Custom Audiences? If yes, then how many types do you use? One of the biggest mistakes Facebook marketers make is not using the many types of Facebook audiences to zero in on their targeting. Many Facebook marketers sync their entire email list to Facebook, then never create a more granular custom audience. Big mistake. If you’re new to implementing custom audiences, then check out AdEspresso’s guide to getting started with them. When you’re ready for lift off, it’s time to get hyper-targeted with the remarkable possibilities of Facebook Custom Audiences. Here are ten of them: 1. Create a Lookalike of Your Customers with the Highest CLV Customer lifetime value (CLV) is one of the most important metrics for understanding your customers. CLV gives you the data to understand how much money you should spend on acquiring customers, how to offer products and services tailored to your…

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Exponential growth devours and corrupts

There is no higher God in Silicon Valley than growth. No sacrifice too big for its craving altar. As long as you keep your curve exponential, all your sins will be forgotten at the exit.It’s through this exponential lens that eating the world becomes not just a motto for software at large, but a mission for every aspiring unicorn and their business model. “Going viral” suddenly takes on a shockingly honest and surprisingly literal meaning.The goal of the virus is to spread as fast as it can and corrupt as many other cells as possible. How on earth did such a debauched zest become the highest calling for a whole generation of entrepreneurs?Through systemic incentives, that’s how. And no incentive is currently stronger than that of THE POTENTIAL.It used to be that successful, upcoming companies would show a prudent mix of present-day profits and future prospects, but such a mix is now…

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5 Things That Will Help Your Content Go Viral by @MrDannyGoodwin

Planning for virality is nearly impossible, but there are five tactics you can use that will help your content go viral, as seen in these examples.The post 5 Things That Will Help Your Content Go Viral by @MrDannyGoodwin appeared first on Search Engine Journal. Source:

Facebook Journalism Project Launched to Build Stronger Ties With News Industry by @rinadianewrites

2016 has seen an increase in fake news stories, especially on Facebook where posts can go viral and spread like wildfire. Facebook has introduced the Facebook Journalism Project in an effort to support journalism and promote a healthy news environment.The post Facebook Journalism Project Launched to Build Stronger Ties With News Industry by @rinadianewrites appeared first on Search Engine Journal. Source:

Hosting a YouTube Channel

I have a 5 year old niece, Madeline. She’s awesome. She wants to run her own channel on YouTube. Like her uncle. :)I don’t have a very big channel. Yet… But it’s new and it’s growing. And already I’ve learned quite a few things about filming videos and getting people’s attention without resorting to crazy clickbait titles like “I’m quitting YouTube” (only to announce you’re taking Saturday off)Madeline called the other day asking for tips to host her own channel. She likes to film herself playing with her toys. That might sound a little odd to someone out there without any young kids who watch YouTube, but it’s a really popular genre. My two year old has watched a video of Madeline changing her doll about 20 times. And keeps asking for more.But this isn’t advice just to 5 year olds playing with toys on YouTube. This is for everyone.Schedule yourselfA common piece…

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Quit Social Media (For The Sake of Your Career)

An interesting post on the possibility that quitting social media might save your job (and your much larger career): In a capitalist economy, the market rewards things that are rare and valuable. Social media use is decidedly not rare or valuable. Any 16-year-old with a smartphone can invent a hashtag or repost a viral article. The idea that if you engage in enough of this low-value activity, it will somehow add up to something of high value in your career is the same dubious alchemy that forms the core of most snake oil and flimflam in business. I like thinking through this type of stuff a lot. I have had my personal battles with social media and over-engagement which is why I’ve reduced my footprint significantly over the years. The one thing that I feel really comfortable with, though, is the fact that I continue writing, daily, and I have…

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Increase Traffic To Your Shopify Store With These Tips

Online selling has gained popularity over the years, along with the emergence of social networking sites and other online platforms that help brands become viral. The growth of your online shop mainly relies on the loyalty of your frequent buyers, your strategic marketing skills, and your online presence. Maintaining your online shop is a tough job, and your Shopify admin may be of great help in this area. However, how you increase the number of visitors – or future buyers – should also be your concern. Here are some effective ways to drive more traffic to your Shopify store: Get the people in your team to share your product Tapping the members of your team can already make a big difference in terms of promoting your e-commerce website to more people. The best thing about asking help from your team is that you do not have to hire a separate…

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Going Viral With Your Company on Facebook

In the ever burgeoning world of social marketing, Twitter and Facebook seem to be all the rage right now. And after three years and over 200 million users, it’s easy to see that Facebook isn’t going anywhere any time soon. After Facebook’s recent update to make fan pages look more like profile pages, more and more businesses are creating pages for themselves and cultivating an online following. So how can you use Facebook to your marketing advantage?

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