Posts Tagged:social

rfp-robotRFP ROBOT: Website Request for Proposal Generator

The time has come for a new website (or website redesign), which means you need to write a website request for proposal or web RFP. A Google search produces a few examples, but they vary wildly and don’t seem to speak really to your goals for developing or redesigning a new website. You need to write a website RFP that will clearly articulate your needs and generate responses from the best website designers and developers out there. But how?

Have no fear, RFP Robot is here. He will walk you through a step-by-step process to help you work through the details of your project and create a PDF formatted website design RFP that will provide the information vendors need to write an accurate bid. RFP Robot will tell you what info you should include, point out pitfalls, and give examples.


Social Media Marketing for Link Building: Top Tactics & Strategies by @ab80

Read on and learn tactics that you can try out when using social media marketing for link building.The post Social Media Marketing for Link Building: Top Tactics & Strategies by @ab80 appeared first on Search Engine Journal. Source: https://www.searchenginejournal.com/feed/

Mental Illness is No Black Mark

Was having a brief but impactful conversation with a colleague about mental illness and he mentioned something that forced me to quickly (and hopefully kindly) interrupt: Having social anxiety, I think, may have a negative consequence on my career. Immediately I told him that that couldn’t possibly be true and how any form of mental illness is not a liability in the slightest. In fact, it can be an incredible asset! There isn’t a single person on the planet who isn’t fundamentally “broken” in some way, shape, or form, and along those same lines there are only two types of people… those who know it and are aware of it and are seeking to do something about it and then those who are in denial. Those who are in denial do serious and grave damage to themselves and to others while those who are seeking out help and support have…

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Internet is a Strange Place

The internet is so entertaining… it allows you to encounter all sorts of people from every corner of the planet (or almost…). Unfortunately, a lot of that engagement is more frustrating than fun which is why I’ve turned off a lot of my social media and even made one of the best decisions in my digital life to turn off comments on my blog. YouTube comments, for dayz. I got this one above recently and it made me laugh… and then made me angry. The fact that I had any emotion in the slightest just goes to show that despite the many, many years of experience as a digital native I still can get riled up over the smallest of things. But, the thing is that this person is right in a lot of different ways. Creating content online is so much easier now than it was when I first started (uploading…

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Don't blame open-source software for poor security practices

Last week, Equifax, one of the largest American credit agencies, was hit by a cyber attack that may have compromised the personal data of nearly 143 million people, including name, address, social security numbers, birthdates and more. The forfeited information reveals everything required to steal someone’s identity or to take out a loan on someone else’s name. Considering that the current US population is 321 million, this cyberattack is now considered to be one of the largest and most intrusive breaches in US history. It’s Equifax that is to blame, not open-source A security breach of this scale warrants serious concern. As Equifax began to examine how the breach occurred, many unsubstantiated reports and theories surfaced in an attempt to pinpoint the vulnerability. One such theory targeted Apache Struts as the software responsible for the the breach. Because Apache Struts is an open-source framework used for developing Java applications, this…

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How to Create Engaging Social Media Content That Can Drive Results by @KunjalPanchal

Here are nine proven ways to create and share engaging social media content.The post How to Create Engaging Social Media Content That Can Drive Results by @KunjalPanchal appeared first on Search Engine Journal. Source: https://www.searchenginejournal.com/feed/

Entitlement is One Helluva Drug

We all know what it’s like when we encounter someone who is, for whatever reason, entitled. They believe, through their actions, thoughts, and certainly their speech that they inherently deserve special privileges or treatment because of title or birthright or something that they were given but did not actually help in creating or producing. Acting like a total brat is irrespective and independent of age, social and economic status, race, gender, ethnicity, and every other mix and match person that has walked the earth. Being a millennial doesn’t automatically make you an entitled human just as being an old, rich, and cisgender white male doesn’t automagically brand you as an entitled human either. I, like you, have encountered the disease of entitlement in every way, shape, and form. It’s an equal-opportunity maleficence showing zero partiality to who you are and where you come from. And we all see entitlement in its raw and…

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Revisiting our Fantasy Football Exploration

In 2015 Viget launched one of our most popular explorations around the future of fantasy football. As avid fans and players, we were interested in exploring the intersection of three of our biggest passions: technology, experience design, and sports. Our goal was to consider improvements to the fantasy football interfaces as well as concepts to push the fantasy experience beyond the screen. Through our research we specifically focused on designs for a more immersive draft experience, enhanced league communications, and better access to more statistical analysis. Two years has passed and the fantasy landscape is still booming with no signs of slowing down. As we start our 6th season of fantasy football at Viget we decided to dust off the ole exploration from the trophy shelf and see whether or not our ideas still hold water—or gatorade—or, well, you get the point. Looking back, what began as a “wouldn’t it…

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5 Effective Social Media Strategies for Nonprofits

You can reach anyone on social media. Just because you can, doesn’t mean you should, however. The vast majority of people online won’t be the right fit. They won’t be interested in what you’re doing. They won’t be supportive of your cause. That’s OK. Because you don’t need to reach everyone.When it comes to social Read more Source: https://adespresso.com/feed/

The Ultimate Guide to Live Video (on Every Social Platform)

While it’s no secret that video has been dominating marketing for several years, there’s no doubt that 2016 and 2017 have been the years of live video. It feels like every other day I’m getting a notification that someone I know is going live on some platform, and we’re getting frequent updates to both Instagram’s Read more Source: https://adespresso.com/feed/

22 Terrific Tips to Optimize Your Twitter Business Profile by @lisabuyer

Optimizing Twitter can be powerful for your brand. Learn smart and easy ways to do it for social media success.The post 22 Terrific Tips to Optimize Your Twitter Business Profile by @lisabuyer appeared first on Search Engine Journal. Source: https://www.searchenginejournal.com/feed/

“-PE + AE = +ROI”: The Formula of 440 Marketing Group Success (Case study)

Ok, maybe the “math formula” in the title can sound a little obscure. What about: “Why we stopped using Power Editor and started using AdEspresso to grow our agency and enhance our clients ROI“? Hi, I’m Amy Houck. In 2009, I founded a social media marketing company called 440 Marketing Group. As social media has Read more Source: https://adespresso.com/feed/

5 Reasons Why Chatbots Need to Be Part of Your Social Strategy by @LWilson1980

Here are the biggest reasons why you need to make social media chatbots part of your social media strategy.The post 5 Reasons Why Chatbots Need to Be Part of Your Social Strategy by @LWilson1980 appeared first on Search Engine Journal. Source: https://www.searchenginejournal.com/feed/

Stockio Review: Stock Photos and More Without the Attribution and Costs

Inspired Magazine Inspired Magazine – creativity & inspiration daily If you’re looking for a featured photo to match that perfect blog post, the process often takes much longer than you would expect. Most bloggers have no interest, or money, to pay for stock photos, and most of the time you can find royalty-free images that don’t require attribution. Unfortunately, there are a few main problems when it comes to finding royalty-free images that don’t require attribution: Many search engines don’t have the proper tools to filter out photographs that aren’t legal to use. Many times you stumble upon a free stock photography website only to find that you’re required to provide an attribution link on each photo. There are so many photography sites that you often have to bookmark several of them to find the pictures you need. It’s a tough process, but with the help of Stockio you should be able to make…

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Instagram Ads Cost: The Complete Resource for 2017

Instagram may not have existed a few years ago, but now the network boasts over 700 million monthly active users — making it an awesome platform for advertisers to reach their audiences. On top of Instagram being widely used, users are more likely to engage with brands on Instagram than on any other social media Read more Source: https://adespresso.com/feed/

Movavi Screen Capture Studio Review: Recording Online Videos is a Breeze

Inspired Magazine Inspired Magazine – creativity & inspiration daily You wake up for work. The first item on your to-do list is to open up that social media webinar you’ve been looking forward to. You’re fifteen minutes early and ready to learn about how you can turn your small business into a presence on Facebook. But then, the phone rings. Your kid got sick at school and now you need to come and pick him up. Wouldn’t it be nice to have a quick way to record that webinar for future viewing? Quite a few versions of screen capture software exist. Some cost hundreds, or even thousands, of dollars. Others come as browser extensions or default software installed into your operating system. These tend to work for limited use, but you often run into problems like the amount of time you can capture, resolution difficulties and watered-down features in general. The…

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7 Unbelievable Tricks to Increase Social Shares on Your Blog Posts

One of the biggest challenges with content marketing is getting it to actually take off. Even a masterpiece of a blog post does you no good if no one finds it or shares it. Since the internet is completely oversaturated with too much content, getting those social shares can be a big challenge. There are, Read more Source: https://adespresso.com/feed/

(An Interview About) imgix Page Weight

Imgix has been a long-time display ad sponsor here on CSS-Tricks. This post is not technically sponsored, I just noticed that they released a tool for analyzing image performance at any given URL that is pretty interesting. We know web performance is a big deal. We know that images are perhaps the largest offender in ballooning page weights across the web. We know we have tools for looking at page performance as a whole. It seems fairly new to me to have tools for specifically analyzing and demonstrating how we could have done better with images specifically. That’s what this Page Weight tool is. Clearly this is a marketing tool for them. You put in a URL, and it tells you how you could have done better, and specifically how imgix can help do that. I’m generally a fan of that. Tools with businesses behind them have the resources and…

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9 Proven Tips to Get More Social Media Followers by @marktraphagen

Grow a social media following that actually benefits you or your business with these nine essential tactics.The post 9 Proven Tips to Get More Social Media Followers by @marktraphagen appeared first on Search Engine Journal. Source: https://www.searchenginejournal.com/feed/

Sharing to Medium Publications

Something that I’ve been doing for a little bit of time is sharing my content that I create to other Medium Publications. I was, at first, a bit anxious when the first publication requested to use my content and I declined invitations for a long time before I finally said “Yes” to one. Now, a good portion of the content that I write not only goes to my Medium.com profile (via a very handy and simple WordPress plugin) but many of the posts get submitted to other, much-larger publications. One that got published last night was in the queue for nearly 6 months before it finally went public: via Free Code Camp! I wrote the original on March 16th and submitted it for review. Now, Free Code Camp is one of the largest publications in Medium with over 300,000 subscribers. Nice. Consequently, it gets a lot of attention and press and…

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