Over the summer, the Gattisjingle.com microsite racked up almost 80,000 visits from 40,000 unique visitors, and Gatti’s collected nearly 12,000 emails from people who registered to vote or comment on the site. And Gatti’s standing on Facebook, a crucial social media site, was transformed: we now have 2,109 fans there, more than any other Austin-based pizza company. — Jeff Montgomery, CEO, Ampersand Agency