Category Archive for: RFP

rfp-robotRFP ROBOT: Website Request for Proposal Generator

The time has come for a new website (or website redesign), which means you need to write a website request for proposal or web RFP. A Google search produces a few examples, but they vary wildly and don’t seem to speak really to your goals for developing or redesigning a new website. You need to write a website RFP that will clearly articulate your needs and generate responses from the best website designers and developers out there. But how?

Have no fear, RFP Robot is here. He will walk you through a step-by-step process to help you work through the details of your project and create a PDF formatted website design RFP that will provide the information vendors need to write an accurate bid. RFP Robot will tell you what info you should include, point out pitfalls, and give examples.


A More Data-Informed, Action-Prone Culture

According to SoDA’s recent study, “acting on the data” was the most common data challenge — ahead of “getting the data I need,” “accuracy,” “timeliness,” and “interpreting the data that I have.” If an organization has necessary, accurate, timely, and understandable data, shouldn’t acting on it be the easiest step? And if an agency can’t act on its own data, can it credibly guide clients to do so? The “actionability” challenge seemingly occurs at the end of the data collection and analysis process, but the underlying issues often happen earlier. Three upfront factors, described below, must be in place before people can take action on data. 1. Prioritized goals that clarify assumptions Stakeholder feedback should focus on asking: will this approach best achieve our target outcomes, compared to other possible approaches? Instead, stakeholders’ differing assumptions about goals and priorities often cause conflicting feedback — each person may be solving for…

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5 Tips for Managing Client & Team Expectations

I recently bought a car. Throughout the entire sales process, I was excited. For my new ride. For the extra accessories and service plan I negotiated into my deal. For the trade-in value I’d get for my old car. I felt great — and a large part of that feeling was because I trusted the sales lead I was working with and felt like I was getting the car for a steal. Fast forward to the date of purchase. The sales lead reassured me that I would feel wonderful in my new car with all the new comforts and features I’d be able to enjoy. As I was dreaming about my heated seats and moonroof, I reviewed the final paper work, about to sign my name on the dotted line. But I came to a sudden stop. I realized that the noted trade in value for my old car was…

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6 Secrets to Project Success When Working With a Digital Agency

Regardless of what kind of technology solution you are looking to implement or the level of digital transformation you are trying to achieve, there is one very important constant that must be addressed in order to achieve success and maximum impact – and that is a thorough understanding of your problem and your goals. And not only do you need to have a clear understanding of them, your digital agency needs to understand your problems before they can design a proper solution. Conversely, if you are ever handed a proposal that offers a technology solution from a vendor who hasn’t  asked for — and been given — a proper download of the WHY and HOW of your project needs, run for the hills. The technology is the tool used to solve your problems and achieve your goals – and it should always come last. So how does your digital agency…

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Are you Missing a Crucial Question In Your Healthcare CMS RFP?

The basics of writing an RFP for a new content management system usually include the following: An outline of the project scope A list of desired features A list of systems to integrate with But when it comes to writing an RFP for a new hospital or health system CMS, this basic formula overlooks a crucial element – the ability to maintain pace with the rapidly evolving digital healthcare landscape. As is the case with many industries, digital disruption is rapidly transforming healthcare. But where, say, the FMCG (fast-moving consumer goods) or QSR (quick service restaurants) industries have in recent years invested heavily in personalization, omnichannel and digital marketing strategies, hospitals and health systems are playing catch up. This means that a patient’s frictionless and connected digital experiences in the world outside of healthcare often don’t carry over to their experience once they arrive at a hospital website. But patients…

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Drupal 7 Helps Scott & White Get Ready for the New Health Insurance Marketplace

Pixeldust Interactive is proud to announce the launch of the fully ACA-compliant Scott & White Health Plan website (SWHP.org). This nine-month website development project  was designed to provide Scott & White, a major Texas-based health insurance provider, with a user-friendly, multi-function website to comply with the provisions of the Affordable Care Act mandating access to the newly-created health insurance marketplace. [] The new Scott & White Health Plan site includes a main website and 10 sub-websites on a single Drupal 7 installation. Visitors to the site can browse through the various information and education pages provided by Scott & White, and then choose among Scott & White plans and the plans available on the health insurance marketplace (also called the health insurance exchange). The Scott & White Health Plan website is a professional, easy-to-use  resource for comparing health insurance options, as well as a one-stop health insurance portal for SWHP…

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Audiotoniq

With over 36 million Americans experiencing some degree of hearing loss every year, it’s surprising that the hearing aid industry isn’t congested with more products. Plagued by limited availability and high prices, the hearing aid industry once offered little hope to those who suffer from all four degrees of hearing loss. In 2009, a group of engineers and entrepreneurs in Austin decided to fight back with an unconventional and advanced hearing option that could drastically improve the quality of consumers’ every day lives. Audiotoniq was born, and all they needed was a website. [] Say what now? Audiotoniq wanted a website that would identify their organization and create a strong community through user engagement. Pixeldust got to work designing and developing a clean, Drupal based interactive website that would establish Audiotoniq, emphasize user involvement, and provide precise and accurate information on hearing loss in America. Audiotoniq wanted their website to…

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WordPress or Drupal? Which Drupal CMS Is Right for You?

The choice of whether to use WordPress or Drupal to build your website depends on your experience and your needs. There is plenty of room in the website development ecosystem for two content management systems, and even room left over for Joomla and others.  For example, a microbrewery startup based in Austin with an eight-page website would be fine using WordPress, but a Cleveland-based heavy equipment manufacturer with a 350-page website is going to need the security and functionality of a Drupal-powered website. WordPress is by far the most popular Drupal CMS in terms of the number of websites developed using it. As of February 2013, 17.6% of total websites were based on WordPress, according to W3Techs. Joomla came in second, with 2.7% of websites, and Drupal a fast-growing third, with 2.3% of websites. WordPress Development WordPress development is popular because it is easy. It was originally designed as an…

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Designing for Big Business (How it’s Different)

Inspired Magazine Inspired Magazine – creativity & inspiration dailyThe majority of work for most design and development companies comes from small business clients, and while these may be our bread and butter assignments, there’s always going to be times when you’ll hunger for something more substantial.  If you’re lucky enough, big business will find you, and when it does, you need to be ready.To sum up the main difference between designing for small business and designing for big business in a single line, it would be that for big business you need to invest a lot more time into planning.  A small business site might take you anywhere from a day to a week to create, depending on the process you use, because these businesses generally just don’t have the budget to allow you to do more for them.  With a big business site, you would normally expect to spend…

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Dallas Drupal Development

[spacer height=”40px”] Strong SEO is easy if you build your website with Drupal. Unlike most other content management systems, Drupal is designed from the ground up for search engine optimization. Given that Drupal is the preferred platform of Drupal web developers for building search-friendly websites, and because of Drupal’s large community of developers, there are many high-quality plug-ins available that make strong SEO simple. Of course, the fundamentals of SEO for Drupal are the same as for any other Drupal CMS: make sure to use descriptive titles, include your top search keywords in your page URLs, and keep your content fresh and focused. Read on for a few Drupal SEO tips to boost your search engine rankings and bring traffic to your website. Three top Drupal modules for SEO Pathauto module The pathauto module is very useful for SEO. Pathauto automatically creates custom URLs based on title, taxonomy, content type,…

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Houston Drupal Development

[spacer height=”40px”] Strong SEO is easy if you build your website with Drupal. Unlike most other content management systems, Drupal is designed from the ground up for search engine optimization. Given that Drupal is the preferred platform of Drupal web developers for building search-friendly websites, and because of Drupal’s large community of developers, there are many high-quality plug-ins available that make strong SEO simple. Of course, the fundamentals of SEO for Drupal are the same as for any other Drupal CMS: make sure to use descriptive titles, include your top search keywords in your page URLs, and keep your content fresh and focused. Read on for a few Drupal SEO tips to boost your search engine rankings and bring traffic to your website. Three top Drupal modules for SEO Pathauto module The pathauto module is very useful for SEO. Pathauto automatically creates custom URLs based on title, taxonomy, content type,…

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My Fit Foods

With more than one third of adults overweight in the US, it’s easy to see why the weight loss industry is booming. And while many diet food companies claim to offer healthy food that tastes great, most customers are usually left feeling unsatisfied, disconnected and reaching the end of a Doritos bag. But My Fit Foods has taken a different approach. Founded in the apartment kitchen of personal trainer Mario Mendez in 2006, My Fit Foods offers healthy pre-packaged meals for customers who lead busy lifestyles in over 30+ stores throughout Texas, Arizona and California. My Fit Foods also gives back to their surrounding communities by organizing weekly group runs, movie nights and philanthropic marathons. But myfitfoods.com did not reflect the company’s easy-going nature or provide the high-level functionality needed to engage users and showcase the menu. And while MFF had mastered tasty food and community spirit, they lacked the…

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UT Capital Campaign Website Launches

Pixeldust has launched the University of Texas’ new Capital Campaign website. Pixeldust worked with Idea City and UT to design and develop a sleek WordPress-based content managed website.The site launch coincides with UT Austin’s announcement of their eight-year capital campaign to raise $3 billion today. Click here to read the full press release.

Mockingbird Games

Pixeldust designed and developed an identity, interface and a PHP/MySQL-based content management system with several advanced social features to create a community around Mockingbird’s Flash-based game making application. The site appeals to a niche of casual gamers in a split demographic.

Machinery Inspections

Every year, thousands of heavy machinery auctions commence all over the world. With a lot of money to be made and equipment to be sold, auction and equipment owners have been known to walk away with millions of dollars in sold equipment in one weekend alone. Naturally, it’s easy to see why any machinery business would want a piece of the pie. MachineryInpsections is a company that knew exactly what to do with their piece: create and supply inspection reports to equipment buyers before auctions begin. Their only problem: they didn’t have a website.

Certified Plus

Website URL: www.certifiedplus.com Project Summary: Pixeldust designed and developed a first generation website and catchy marketing piece to grab attention at trade shows. Pixeldust created an identity and interface design, and implemented Flash. CertifiedPLUS is the leader in the Appearance Protection services industry. Their Appearance Protection Programs provide a variety of plans designed to help keep your new or used car looking great while also protecting the resale value. CertifiedPLUS eliminates the need to notify your car insurance carrier of damage, saving you money on your comprehensive, collision and liability insurance premiums. Solutions: Strategy, Identity Design, User Interface Design, Website Development, Flash Development

Cabins Club

Pixeldust designed and developed an elegant website with a “special event invitation” look and feel for Cabins Club. We created an earthy identity that included Flash development. The site is marketed toward young baby boomers with enough income to be in the market for a second home in the $500,000-$750,000 range but without the time to manage it. They also love the Colorado skiing lifestyle.

Ziptuit

Website URL: www.ziptuit.com Project Summary: Pixeldust designed and developed a new interface, installed a content management system, and embedded Flash. Ziptuit specializes in the design and development of large and small scale mission-critical business software for the background check industry. The combination of the best Internet-based software, deep technology expertise and unparalleled industry experience with their “we can build anything” attitude enables them to provide solutions that help their customers compete and win in the rapidly evolving background check industry. Solutions: Strategy, Interface Design, Flash Development, Content Management System Integration Pixeldust gave us exactly what we wanted and delivered it on time and on budget. What more can you ask for?Shawn Rucks, CEO, Deverus

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